Sunday, February 19, 2012

From the Spoon to the City: ALESSI

From the Spoon to the City: ALESSI Video Clips. Duration : 14.48 Mins.


Wiel Arets interest in product design began with an invitation to participate in the 'Tea & Coffee Towers' project, commissioned in 2003 by the Italian kitchenwares company Alessi. In April 2007, Wiel Arets presented his design 'The Alessi dOt Bathroom': a new complete scenario of the bathroom that was created together with the Hispanic-Swiss Laufen (for sanitary ware and furnishings) and the Finnish Oras (for faucets). Since then the collaboration has matured to include a salt shaker, pepper mill, corkscrew, coffee maker, mixer, tea-and-coffee piazza, espresso cup, saucer and spoon, tableware, hand mixer, and other kitchen products, as well as jewelry, a mobile phone, and a wristwatch; in 2009 Wiel Arets Architects received the Good Design Award for the Salt.it, Pepper.it, and Screw.it Alessi products. Produced by: George Vogelaar & Geert van Gemert

Tags: Alessi, Wiel Arets, Wiel Arets Architects, Dutch, Italian, Industrial Design, Architecture, the Netherlands

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